Articolul precedent |
Articolul urmator |
381 16 |
Ultima descărcare din IBN: 2024-05-19 17:21 |
Căutarea după subiecte similare conform CZU |
347.77/.78 (18) |
Drept comercial. Dreptul societăţilor comerciale (1305) |
SM ISO690:2012 GRAUR, Gheorghe. Procedura de evaluare a obiectelor de proprietate intelectuală. In: Contribuția tinerilor cercetători la dezvoltarea administrației publice, 28 februarie 2020, Chişinău. Chişinău: Universitatea de Stat din Moldova, 2020, Ediția 6, pp. 237-242. |
EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
Contribuția tinerilor cercetători la dezvoltarea administrației publice Ediția 6, 2020 |
||||||
Conferința "Contribuția tinerilor cercetători la dezvoltarea administrației publice" Chişinău, Moldova, 28 februarie 2020 | ||||||
|
||||||
CZU: 347.77/.78 | ||||||
Pag. 237-242 | ||||||
|
||||||
Descarcă PDF | ||||||
Rezumat | ||||||
In the context of globalization, of the dynamic economic environment, but also of the turbulences that have led to an increasingly fierce economic competition, the need to use distinctive signs, capable of graphical representation in several ways, has been emphasized, allowing the products to be distinguished, natural or legal persons from those belonging to other persons. An effective branding policy can lead to a large number of sales, not only in the case of a single product, but also of other products associated with the same brand. Developing a trademark, often in charge of a team of designers, takes time. The brand is the personality that identifies a product, service or company (name, term, sign, symbol, design or combination thereof) and how they relate to the key elements: customers, employees, partners, investors, etc. |
||||||
Cuvinte-cheie intellectual property, brand, product, service, company, valuation of intellectual property objects |
||||||
|
Cerif XML Export
<?xml version='1.0' encoding='utf-8'?> <CERIF xmlns='urn:xmlns:org:eurocris:cerif-1.5-1' xsi:schemaLocation='urn:xmlns:org:eurocris:cerif-1.5-1 http://www.eurocris.org/Uploads/Web%20pages/CERIF-1.5/CERIF_1.5_1.xsd' xmlns:xsi='http://www.w3.org/2001/XMLSchema-instance' release='1.5' date='2012-10-07' sourceDatabase='Output Profile'> <cfResPubl> <cfResPublId>ibn-ResPubl-119985</cfResPublId> <cfResPublDate>2020</cfResPublDate> <cfVol>Ediția 6</cfVol> <cfStartPage>237</cfStartPage> <cfISBN></cfISBN> <cfURI>https://ibn.idsi.md/ro/vizualizare_articol/119985</cfURI> <cfTitle cfLangCode='RO' cfTrans='o'>Procedura de evaluare a obiectelor de proprietate intelectuală</cfTitle> <cfKeyw cfLangCode='RO' cfTrans='o'>intellectual property; brand; product; service; company; valuation of intellectual property objects</cfKeyw> <cfAbstr cfLangCode='EN' cfTrans='o'><p>In the context of globalization, of the dynamic economic environment, but also of the turbulences that have led to an increasingly fierce economic competition, the need to use distinctive signs, capable of graphical representation in several ways, has been emphasized, allowing the products to be distinguished, natural or legal persons from those belonging to other persons. An effective branding policy can lead to a large number of sales, not only in the case of a single product, but also of other products associated with the same brand. Developing a trademark, often in charge of a team of designers, takes time. The brand is the personality that identifies a product, service or company (name, term, sign, symbol, design or combination thereof) and how they relate to the key elements: customers, employees, partners, investors, etc.</p></cfAbstr> <cfResPubl_Class> <cfClassId>eda2d9e9-34c5-11e1-b86c-0800200c9a66</cfClassId> <cfClassSchemeId>759af938-34ae-11e1-b86c-0800200c9a66</cfClassSchemeId> <cfStartDate>2020T24:00:00</cfStartDate> </cfResPubl_Class> <cfResPubl_Class> <cfClassId>e601872f-4b7e-4d88-929f-7df027b226c9</cfClassId> <cfClassSchemeId>40e90e2f-446d-460a-98e5-5dce57550c48</cfClassSchemeId> <cfStartDate>2020T24:00:00</cfStartDate> </cfResPubl_Class> <cfPers_ResPubl> <cfPersId>ibn-person-52719</cfPersId> <cfClassId>49815870-1cfe-11e1-8bc2-0800200c9a66</cfClassId> <cfClassSchemeId>b7135ad0-1d00-11e1-8bc2-0800200c9a66</cfClassSchemeId> <cfStartDate>2020T24:00:00</cfStartDate> </cfPers_ResPubl> </cfResPubl> <cfPers> <cfPersId>ibn-Pers-52719</cfPersId> <cfPersName_Pers> <cfPersNameId>ibn-PersName-52719-2</cfPersNameId> <cfClassId>55f90543-d631-42eb-8d47-d8d9266cbb26</cfClassId> <cfClassSchemeId>7375609d-cfa6-45ce-a803-75de69abe21f</cfClassSchemeId> <cfStartDate>2020T24:00:00</cfStartDate> <cfFamilyNames>Graur</cfFamilyNames> <cfFirstNames>Gheorghe</cfFirstNames> </cfPersName_Pers> </cfPers> </CERIF>