Sleep deprivation and efficiency may have negative such as cardio-vascular problems and diabetes, along with concentration problems, burnout syndrome, and decline in life satisfaction. This paper examines students’ sleeping quality and their sleeping habits and addresses to the question of whether “sleeping quality has any effect on students’ daily alertness, perceived academic performance, burnout, and satisfaction with life and institutional services”. A survey instrument based on previously developed and tested scales was constructed and applied with conveniently selected university students. It was found that subjective academic performance appears to be independent from sleep quality. However, oneway anova tests revealed significant relationships among sleep quality and students’ feeling of alertness, their level of burnout and satisfaction with life. Overall, the findings of the study indicate that evaluations about institutional services may differ as a result of sleep quality and this has may have major implications on research taking respondents opinions as the basic input for statistical analysis to develop managerial suggestions.