The outstanding growth and extension of tourism industry inevitably imposed the need of its correlation to modern challenges. Being world‘s largest economic sector – tourism has interfered in all areas and has a direct impact on economic, social, environmental and even cultural development of countries. As result, in the context of its complexity and ascension, the incorporation of sustainable development concept has become an imperative.
The preservation of natural resources and biodiversity, conservation of host communities‘ cultural heritage and traditional values, as well as the insurance of viable socio-economic benefits are among the key principles and actions to be undertaken when exploiting the tourism asset.
A progress towards a sustainable tourism can be achieved only relying on a continuous collaboration on all levels between all stakeholders. Only in this way, it will be able to prove its viability and benefic impact on a global scale within the broader term of sustainable development.