In this article we speak about the fact today more and more pronounced it is used the term „culture” which implies knowledge, communication and promotion of values. As this is a very complex and sizeable field, many scientists define „culture” the spiritual and material values invented by human, as well as of institutions to create these values.The culture section of economic activity, it is a matter of force with a dynamic evolution and ready to generate an economic growth, to contribute to GIP (Gross Internal Product), to engage in work spheres. Having economic value, cultural patrimony may be formed into a touristic objective, bringing a great incomes for the state, stimulating different economical branches. This can be done, if managing the cultural patrimony will be carried out in accordance with political management and strategic marketing.