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Ultima descărcare din IBN: 2024-04-25 15:11 |
SM ISO690:2012 GROSMANA, Mihaela. Cercetarea motivaţiei de creare a portofoliului unui serviciu nou. In: Analele Universităţii Libere Internaţionale din Moldova (Seria Economie), 2010, nr. 11, pp. 240-247. ISSN 1857-1468. |
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Analele Universităţii Libere Internaţionale din Moldova (Seria Economie) | |||||||
Numărul 11 / 2010 / ISSN 1857-1468 | |||||||
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Pag. 240-247 | |||||||
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Interest to a rating of results of marketing activity raises in all branches due to expansion of scales of marketing activity, development of technologies, expansion of opportunities of a data access, innovations in the field of marketing and to researches. For realization of a rating of results of marketing activity by the important problem there is a development and introduction of a portfolio of new services. In article the analysis of motivation of creation of a client portfolio of new services is lead |
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