The New Francophone Space – Support and Promotion of The Francophone Cultural Products
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BUZEA (IONESCU), Oana Roxana. The New Francophone Space – Support and Promotion of The Francophone Cultural Products. In: La Francopolyphonie, 2014, nr. 1(9), pp. 135-138. ISSN 1857-1883.
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La Francopolyphonie
Numărul 1(9) / 2014 / ISSN 1857-1883

The New Francophone Space – Support and Promotion of The Francophone Cultural Products

Pag. 135-138

Buzea (Ionescu) Oana Roxana
 
Spiru Haret University, Constanta
 
 
Disponibil în IBN: 22 noiembrie 2014


Rezumat

L’objet de la présente communication est la découverte, la poursuite de la voie des produits culturels francophones, la façon dont ils sont promus, transmis et reçus par le public roumain. La francophonie a toujours eu le désir d’être un espace solidaire du développement durable des peuples qui parlent le français et a visé à ce que les produits culturels de cet espace soient connus et promus par tous ses membres. Nous allons essayer d’analyser l’espace francophone roumain, la façon dont il reçoit les produits culturels français, leur impact sur le public jeune, dont les penchants culturels, on le sait, vont plutôt vers la culture anglo-saxonne.

The paper herein aims to discover, to track down the path of the francophone cultural products, the manner in which they are received by the Romanian audience, the impact they have, how they are grasped and included in the Romanian daily cultural habits. The francophone movement has always striven to become a common space where the peoples speaking French should be able to promote their cultural assets. Our endeavor is to examine the Romanian francophone space, starting from the idea that the youth has always preferred the alertness and simplicity of the American cultural products. Moreover, it is worth mentioning the effort that the Romanian francophone institutions has put into deflating this myth and promoting the current, modern French cultural products, little known in their current shape.

Cuvinte-cheie
Francophonie, culture, promotion.,

produit culturel,

public,

publicité