Urban environment of nowadays Chisinau as a symbolic space is similar to a multilayered cake due to the complicated past and contested representations about it among the elite and the population. One of the important and intensely promoted representations about Chisinau is its belonging to the European historical and cultural space. “Europeaness” of the city can be viewed as constructed through both top-down and bottom-up processes. The European vector of Moldovan development, the modernization and globalization form the main context of transformation of Chisinau urban environment and its top-down Europeanization. Parallel bottom-up processes fill the general context with European practices and representations. Thus, the belonging of Chisinau to the European space is nowadays unintentionally constructed by different actors in varied ways: for example, by opposing the Soviet past, by creating a new business environment and cultural communities, by the contribution of migrants from EU (everyday practices or small businesses) etc. Viewing Moldova as part of Romanian space and culture is also a way of entering European space. In this aspect, the promotion of the symbolic return to the ethnic (Romanian) roots by means of popularization of traditional culture plays an essential role.