Defining the marketing potential and boundaries of wine tourism developing in the Republic of Moldova
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2023-07-27 11:48
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338.48:663.2(478) (4)
Turism (534)
Vin. Producerea vinului. Oenologie (443)
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GHENOVA, Svetlana. Defining the marketing potential and boundaries of wine tourism developing in the Republic of Moldova. In: Проблемы и вызовы экономики региона в условиях глобализации , Ed. 8, 22 decembrie 2022, Comrat. Comrat, Republica Moldova: Tipografia "Centrografic”, 2022, Editia 8, pp. 11-16. ISBN 978-9975-3526-4-2..
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Проблемы и вызовы экономики региона в условиях глобализации
Editia 8, 2022
Conferința "Проблемы и вызовы экономики региона в условиях глобализации "
8, Comrat, Moldova, 22 decembrie 2022

Defining the marketing potential and boundaries of wine tourism developing in the Republic of Moldova

CZU: 338.48:663.2(478)

Pag. 11-16

Ghenova Svetlana
 
Comrat State University
 
 
Disponibil în IBN: 7 februarie 2023


Rezumat

Тhe author ща this publication explores the marketing potential and boundaries of the wine tourism developing in the Republic of Moldova. The scale of the dynamics of tourist flows to Moldova the researcher shows. Namely: researcher explores their number and geography of external tourists. The author shows in dynamics the statistics of wine production in Republic of Moldova and its exports, along with these areas of research.In the final part of the publication it is noted that according to the priorities of the "Tourism 2030 Program" of the Republic of Moldova, it is important to increase the capacity of producers of tourist services to attract and support tourists for longer periods of time (at least up to 3 days of stay), the ability to generate and increase the growth rate of the number of jobs

Cuvinte-cheie
the marketing potential, tourism, tourists, wine, wine tourism cluster