Approach of the labour market from the human resources marketing perspective
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2023-05-04 19:09
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SLUTU-BOGDAN, Rodica. Approach of the labour market from the human resources marketing perspective. In: Dezbateri Social Economice, 2018, nr. 1, pp. 64-73. ISSN 2360-1973.
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Dezbateri Social Economice
Numărul 1 / 2018 / ISSN 2360-1973 /ISSNe 2248-3837

Approach of the labour market from the human resources marketing perspective

JEL: J01, J20.

Pag. 64-73

Slutu-Bogdan Rodica
 
Academy of Economic Studies of Moldova
 
 
Disponibil în IBN: 21 ianuarie 2023


Rezumat

Presently, marketing of human resources in the labour market has a special role to play. Employment is a primary task of economic policy that provides social and political stability. Over the past few years, employment, especially that of young people, remains one of the main problems that persist in the Republic of Moldova, emphasizing the process of transition to the market economy. Thus, in this article, we intend to analyse the occupational indicators of the labour market in the Republic of Moldova and to highlight the role of marketing human resources, which is a perspective for economic agencies to attract the best talents.

Cuvinte-cheie
marketing of human resource, labour demand, labour supply, labour migration, unemployment, employer’s image