Efficient display - in establishing and stimulating sales
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2023-04-01 16:43
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LEAHU, Nicoleta, NICOLAI, Svetlana. O etalare eficientă- în stabilirea și stimularea vânzărilor. In: Simpozion ştiinţific al tinerilor cercetători , Ed. 19, 16-17 aprilie 2021, Chişinău. Chişinău Republica Moldova: Departamentul Editorial-Poligrafic al ASEM, 2021, Ediţia 19, Vol.2, pp. 103-106. ISBN 978-9975-155-42-7 (PDF).. 10.5281/zenodo.5669883
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Simpozion ştiinţific al tinerilor cercetători
Ediţia 19, Vol.2, 2021
Simpozionul "Simpozion ştiinţific al tinerilor cercetători"
19, Chişinău, Moldova, 16-17 aprilie 2021

Efficient display - in establishing and stimulating sales

O etalare eficientă- în stabilirea și stimularea vânzărilor

JEL: D3

Pag. 103-106

Leahu Nicoleta, Nicolai Svetlana
 
Colegiul Naţional de Comerţ al ASEM
 
 
Disponibil în IBN: 23 decembrie 2021


Rezumat

Display has been and will always be a sustainable development perspective in the field of trade to which enormous attention must be drawn, because it represents the close link between the trade unit and the consumer - it is that "silent seller". For a successful display, you will take into account a lot of rules that aim to stimulate sales and increase the profit of the business unit. My main goal is to research how well a group of goods is displayed in the trade units.

Cuvinte-cheie
efficient display, consumer segments, attraction techniques, planograms

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<dc:creator>Leahu, N.</dc:creator>
<dc:creator>Nicolai, S.</dc:creator>
<dc:date>2021</dc:date>
<dc:description xml:lang='en'><p>Display has been and will always be a sustainable development perspective in the field of trade to which enormous attention must be drawn, because it represents the close link between the trade unit and the consumer - it is that &quot;silent seller&quot;. For a successful display, you will take into account a lot of rules that aim to stimulate sales and increase the profit of the business unit. My main goal is to research how well a group of goods is displayed in the trade units.</p></dc:description>
<dc:identifier>10.5281/zenodo.5669883</dc:identifier>
<dc:source>Simpozion ştiinţific al tinerilor cercetători  (Ediţia 19, Vol.2) 103-106</dc:source>
<dc:subject>efficient display</dc:subject>
<dc:subject>consumer segments</dc:subject>
<dc:subject>attraction techniques</dc:subject>
<dc:subject>planograms</dc:subject>
<dc:title>O etalare eficientă- &icirc;n stabilirea și stimularea v&acirc;nzărilor</dc:title>
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