Considering that the observations of several experts in problems of human interaction, one may say, at present, social psychology cannot be viewed as a "contact," "connective" or "interference," in other words, a "borderline" science, any longer. The fundamental and permanent changes in progress in the world require a thorough reconsideration of its zones of interest, resizing of its research area, elaboration of a new methodological approach, a new interpretative platform, a different condition, and another status-quo. More specifically, social psychology should become a sui-generis field of knowledge, always and permanently addressing the simultaneity of personal reality as well as of the social one. While taking into account the defining characteristics of the contemporary world (spontaneity, alert pace of events, diversified languages, high levels of social involvement, etc.) and combining the binary reading of reality [on one hand - the "ego"/the individual, and on the other - the "object"/the social phenomenon] with that of ternary extraction [on the same side, in the same context - the individual subject (ego) + social subject (alter) + physical/social object, real or imagined (object)].