| Articolul precedent |
| Articolul urmator |
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 506 34 |
| Ultima descărcare din IBN: 2024-04-23 22:47 |
| Căutarea după subiecte similare conform CZU |
| 339.187 (31) |
| Probleme generale ale comerțului. Piața (820) |
 SM ISO690:2012KULEBANOVA, Natalia, LUPUȘORU-BEJENARI, Cristina. Merchandising – arta vânzărilor. In: Interuniversitaria, Ed. 15, 23 aprilie 2019, Bălți. Bălți, Republica Moldova: Universitatea de Stat „Alecu Russo" din Bălţi, 2019, Ediția 15, Vol.1, pp. 115-124. ISBN 978-9975-50-240-5. |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Interuniversitaria Ediția 15, Vol.1, 2019 |
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Colocviul "Interuniversitaria" 15, Bălți, Moldova, 23 aprilie 2019 | ||||||
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| CZU: 339.187 | ||||||
| Pag. 115-124 | ||||||
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| Rezumat | ||||||
Merchandising is that part of marketing that brings together a series of marketing techniques aswell as product promotion techniques in shops. Sinthetically we can call merchandising the art of selling. This syntagme reffers to aspects like the interior and exterior design of a shop, the merchandise display as well as the practiced selling methods and the services offered |
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| Cuvinte-cheie merchandising, product, shop, art of selling, design, selling methods |
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