Importața segmentării pentru cucerirea piețelor de desfacere
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2024-03-14 12:49
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NICOLAI, Cătălina, SAHARNEAN, Liliana. Importața segmentării pentru cucerirea piețelor de desfacere. In: Simpozion ştiinţific al tinerilor cercetători , Ed. 18, 19-20 iunie 2020, Chişinău. Chişinău Republica Moldova: Departamentul Editorial-Poligrafic al ASEM, 2020, Ediţia 18, pp. 138-141. ISBN 978-9975-75-975-5..
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Dublin Core
Simpozion ştiinţific al tinerilor cercetători
Ediţia 18, 2020
Simpozionul "Simpozion ştiinţific al tinerilor cercetători"
18, Chişinău, Moldova, 19-20 iunie 2020

Importața segmentării pentru cucerirea piețelor de desfacere

JEL: M3, L21

Pag. 138-141

Nicolai Cătălina, Saharnean Liliana
 
Academia de Studii Economice din Moldova
 
 
Disponibil în IBN: 3 august 2020


Rezumat

To achieve the goals of marketing, the company should combine the various potential strategic alternatives, special following balanced orentation, that it imposes a certain code of action within successive or simultaneous concentrations that maintain a dynamic balance of the ways of approaching and treating the clients, competitors, intermediar ies and the public in the context of constant developement orientation

Cuvinte-cheie
market segmentation, consumer

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