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| Ultima descărcare din IBN: 2023-08-28 00:21 |
 SM ISO690:2012CERCAS, Maria, ZGHEREA, Georgetta. Исследование эффективности коммуникационных инструментов Молдавской Экономической Академии (Study of efficiency of communication instruments of the Academy of Economic Studies of Moldova). In: Simpozion ştiinţific al tinerilor cercetători , Ed. 18, 19-20 iunie 2020, Chişinău. Chişinău Republica Moldova: Departamentul Editorial-Poligrafic al ASEM, 2020, Ediţia 18, pp. 142-145. ISBN 978-9975-75-975-5.. |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Simpozion ştiinţific al tinerilor cercetători Ediţia 18, 2020 |
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Simpozionul "Simpozion ştiinţific al tinerilor cercetători" 18, Chişinău, Moldova, 19-20 iunie 2020 | ||||||
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| JEL: I23 Higher Education • Research Institutions. | ||||||
| Pag. 142-145 | ||||||
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This article reveals the features of the organization of the communication process by universities using communication tools. The goals, tasks and functions of the information resource of Academy of Economic Studies of Moldova are identified. Current trends and approaches to the organization of the website of the Academy of Economic Studies of Moldova. |
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| Cuvinte-cheie marketing communications, Internet Marketing, university website, characteristics, quality assessment |
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