Integration processes represent a growing trend of the world economy: the circle of participating countries is expanding; new forms and directions of international cooperation are appearing. The accumulated experience of the transformed CEE countries demonstrates the diversity of national models of the participation in economic integration processes, as well as the ambiguous results of their implementation. The euphoria and rainbow myths have replaced by a critical assessment of the European integration as an internally contradictory phenomenon, with a serious opposition to the interests of players, with positives and negatives. Only balanced, taking into account national interests, decisions and actions with partners in integration processes can ensure the real promotion of countries with emerging markets.