| Articolul precedent |
| Articolul urmator |
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 SM ISO690:2012PYLYPENKO, Kateryna, BRYGINA, Sofiya, PUKAS, Yelyzaveta. Marketing promotion of gastronomy tourism in Ukraine. In: Competitiveness and sustainable development , Ed. 5, 2-3 noiembrie 2023, Chişinău. Chișinău: Tehnica-UTM, 2023, Ediția 5, pp. 221-223. DOI: https://doi.org/10.52326/csd2023.34 |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Competitiveness and sustainable development Ediția 5, 2023 |
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Conferința "Competitiveness and sustainable development " 5, Chişinău, Moldova, 2-3 noiembrie 2023 | ||||||
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| DOI:https://doi.org/10.52326/csd2023.34 | ||||||
| Pag. 221-223 | ||||||
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The article outlines the need to use promotion methods for the development of tourism, namely ethnic-gastronomic tourism in a period of uncertainty. It requires a lot of efforts and investments of various nature. One of the areas of strengthening is the use of marketing tools. In order to develop tourism and achieve the level of profitability, the correct use of digital marketing systems should be timely and effective. |
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| Cuvinte-cheie tourism, gastronomic tourism, marketing, Content Marketing, messenger marketing, social network marketing, search marketing |
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