He growing demand for food, especially in environmentally friendly products, requires special attention of a person to the quality of land resources. An increase in the number of disturbed lands, as well as contaminated with oil products and heavy metals, radioactive elements, requires new approaches to land use. In this regard, it is necessary to develop criteria for the ecological and economic assessment of land and study the effectiveness of land use [1]. Currently, it is impossible to ignore the environmental factor in assessing land and real estate, planning land use, choosing options for the development of the territory, conducting an analysis of the most effective use of land. The main component of the consideration of environmental factors in the assessment of land is the valuation of negative socio-economic consequences of environmental pollution - environmental damage [2].