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SM ISO690:2012 SUKACH, Olga, SZOŁTYSEK, Jacek. Instrumentation of ABC-analysis in the formation of assortment policy of the enterprise in foreign markets. In: World economy and international economic relations: International Scientific Collection, 1 ianuarie 2020, Chişinău. 2020, Volume 3, pp. 100-105. |
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World economy and international economic relations Volume 3, 2020 |
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Conferința "World economy and international economic relations" Chişinău, Moldova, 1 ianuarie 2020 | ||||||
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Pag. 100-105 | ||||||
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The article deals with the theoretical foundations of the main content and the feasibility of using such controlling instrument as an ABC analysis. An example of the export position of services in the Ukrainian economy and cable manufacturer practically are applied ABC analysis. At the macro and micro levels strategic directions for assortment policy development in foreign markets in order to intensify foreign trade activity are developed by the author. |
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Cuvinte-cheie foreign trade activity, export policy, assortment of the enterprise, foreign markets, strategic directions of activity |
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