Conţinutul numărului revistei |
Articolul precedent |
Articolul urmator |
842 7 |
Ultima descărcare din IBN: 2022-03-18 00:27 |
Căutarea după subiecte similare conform CZU |
378.4(498) (3) |
Высшее образование. Университеты. Академическое обучение (2657) |
SM ISO690:2012 VERBONCU, Ion. Diagnosis -the fundament of university strategy. In: Journal of Research on Trade, Management and Economic Development, 2017, nr. 2(8), pp. 117-128. ISSN 2345-1424. |
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Journal of Research on Trade, Management and Economic Development | ||||||
Numărul 2(8) / 2017 / ISSN 2345-1424 /ISSNe 2345-1483 | ||||||
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CZU: 378.4(498) | ||||||
JEL: M10, M19 | ||||||
Pag. 117-128 | ||||||
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Rezumat | ||||||
Any university, whether public or private, has a life cycle, from emergence to development, maturity, decline, and so on. At each phase of the life cycle, appears the necessity and opportunity of changes that, to the extent in which they are appropriately exploited, can produce real "inflection points" for the university in the sense of development or regress. Regardless of the situation, diagnosis is necessary to highlight the state of its existence, its viability potential for managerial, economic, educational and other fields. This research focuses on the methodological scenario for the realization of a university diagnostic study from the perspective of its use as an important basis for the global strategy, together with the market study (the labor market, focusing on the characteristics and trends of the profession market for which the university prepares specialists – economists, engineers, lawyers and so on), sectoral strategy (education strategy) and national strategy. As any diagnostic study, this one completes into causally determined hard points and weak points classification, into determining the internal viability potential and specifying strategic- tactical ways of enhancing the viability potential, focusing on causes generating atuas and dysfunctions. The main problem that arises is the way of capitalizing it in the elaboration of the global university strategy. The answer to all this issues is to be found in the lines of this article |
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Cuvinte-cheie Diagnosis, SWOT analysis, recommendations, viability potential, university strategy |
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