Zur Verwendung von Fremdwörtern als euphemistische Substitute in der rumänischen Sprache
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CHIRA, Oxana. Zur Verwendung von Fremdwörtern als euphemistische Substitute in der rumänischen Sprache. In: Probleme de filologie: aspecte teoretice şi practice, Ed. 1, 6 decembrie 2014, Bălți. Balti, Republic of Moldova: Tipografia din Bălţi, 2015, Ediția 1, pp. 102-106. ISBN 978-9975-132-36-7.
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Probleme de filologie: aspecte teoretice şi practice
Ediția 1, 2015
Conferința "Probleme de filologie: aspecte teoretice şi practice"
1, Bălți, Moldova, 6 decembrie 2014

Zur Verwendung von Fremdwörtern als euphemistische Substitute in der rumänischen Sprache


Pag. 102-106

Chira Oxana
 
Staatliche Alecu-Russo-Universität Bălți
 
 
Disponibil în IBN: 4 septembrie 2023


Rezumat

The main purpose of this article is to touch on a strictly topical subject in the field of Romanian vocabulary: borrowings from English, French, German, etc. The invasion of borrowings nowadays is due to advertising, commercial or political purposes. Traders and politicians tend to impress the audience by using more sophisticated, foreign or institutionalized terms. Today's communication turns into a false one. The adoption and the usage of these terms in speech reflect some cultural and social expressive needs.

Cuvinte-cheie
euphemism, borrowing, neologism, Romanian vocabulary, loan, Economy