| Conţinutul numărului revistei |
| Articolul precedent |
| Articolul urmator |
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 982 35 |
| Ultima descărcare din IBN: 2024-02-01 14:00 |
 SM ISO690:2012MOLDOVAN-BATRANAC, Viorelia, CAVCALIUC, Ina. Efectele intangibilităţii serviciilor asupra deciziilor de marketing. In: Studia Universitatis Moldaviae (Seria Ştiinţe Exacte şi Economice), 2009, nr. 2(22), pp. 240-242. ISSN 1857-2073. |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Studia Universitatis Moldaviae (Seria Ştiinţe Exacte şi Economice) | ||||||
| Numărul 2(22) / 2009 / ISSN 1857-2073 /ISSNe 2345-1033 | ||||||
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| Pag. 240-242 | ||||||
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In time when Tangible Goods Marketing tends to create some abstract associations, Services Marketing, opposite, is concentrated on the distinction of tangible aspects, so called visible evidences. |
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<meta name="citation_title" content="Efectele intangibilităţii serviciilor asupra deciziilor de marketing"> <meta name="citation_author" content="Moldovan-Batranac Viorelia"> <meta name="citation_author" content="Cavcaliuc Ina"> <meta name="citation_publication_date" content="2009/04/01"> <meta name="citation_journal_title" content="Studia Universitatis Moldaviae (Seria Ştiinţe Exacte şi Economice)"> <meta name="citation_volume" content="22"> <meta name="citation_issue" content="2"> <meta name="citation_firstpage" content="240"> <meta name="citation_lastpage" content="242"> <meta name="citation_pdf_url" content="https://ibn.idsi.md/sites/default/files/imag_file/240-242.Efectele%20intangebilitatii%20serviciilor%20asupra%20deciziilor%20de%20marketing.pdf">
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