In the article is analyzed the problem of developing moral values of students in the light of requirements set out in the Education Code of the Republic of Moldova and the National Framework of Qualifications in Higher Education. During the latest decade in the Republic of Moldova has been noticed an increase of crimes committed by pupils and students (murders, serious intentional injuries, rapes, robberies and burglaries, thefts, drug selling, trafficking in human beings, etc.), a phenomenon that arouses concern, but, because of the fact that the education system is an important source of personality socialization, it has to become a factor that restrains deviant behavior. The emphasis is made on one hand on the student, on his self-training of moral profile, and on the other hand on the university professor. In the article is also argumented the necessity to promote moral values during the university study process (there appear new values to be learned, the situation with morality among young people, negative behavioral patterns, etc.). The development of students’ moral values is correlated with the requirements of modern labor market regarding the professional and ethical training of university graduates. The results of our recent study demonstrate the desire of students to strengthen through various strategies the moral qualities that define the ethical profile of a person.