Promoting exports and marketing them at the level of Romania
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2024-03-06 23:50
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POPESCU, Maria Loredana, BUZOIANU, Ovidiu Andrei Cristian, DIACONU, Amelia, VELICU, Elena Rusalca. Promoting exports and marketing them at the level of Romania. In: Competitivitatea şi inovarea în economia cunoaşterii, Ed. 21, 27-28 septembrie 2019, Chişinău. Chişinău Republica Moldova: Departamentul Editorial-Poligrafic al ASEM, 2019, Ediţia a 21-a , pp. 72-76. ISBN 978-9975-75-968-7.
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Competitivitatea şi inovarea în economia cunoaşterii
Ediţia a 21-a , 2019
Conferința "Competitivitate şi inovare în economia cunoaşterii"
21, Chişinău, Moldova, 27-28 septembrie 2019

Promoting exports and marketing them at the level of Romania

Promovarea exporturilor şi comercializarea acestora la nivelul României


Pag. 72-76

Popescu Maria Loredana1, Buzoianu Ovidiu Andrei Cristian1, Diaconu Amelia2, Velicu Elena Rusalca1
 
1 Bucharest University of Economic Studies,
2 Artifex University of Bucharest
 
 
Disponibil în IBN: 27 ianuarie 2020


Rezumat

The competition between countries, regions, groups of companies and individual companies is becoming increasingly complex, coming to globalization and trade liberalization. Constraints at the competitive level for companies, especially for SMEs, are very difficult to identify and overcome. International trade and the financing of trade must be in the wake of financial crises, but which has an impact on exporters worldwide and implicitly at present there is no full value. New rules and regulations for more prudent behavior with regard to banks and institutions can ensure an impact on exports as well as a precautionary relationship of the bank especially with SMEs. The current context of radical changes in the way of getting involved in international trade and in export, can then grant to companies, groups of companies, as well as manners in the care institutions in order to support a company for a famous application for better creation solutions for men, it also has some lasting competitive advantages  

Cuvinte-cheie
Exports, marketing, promotion, SME’s