Financing business activities represent one of the pressing issues. In current conditions of digital transformation and difficulties in accessing traditional financing, alternative sources of finance acquire special importance. At the same time, the knowledge regarding the alternative finance market in the Republic of Moldova is yet in its infancy. Therefore, the article aims at exploring modern trends, issues, and opportunities for alternative finance in the Republic of Moldova. In order to achieve the objective of the study, a mixed research approach, based on both primary and secondary data, was used: analysis of statistical data, international rankings, comparison, synthesis and deduction. There was determined the impact of different sources of finance on entrepreneurship development. The alternative finance market in the Republic of Moldova was analyzed, showing that despite a rise in recent years, alternative sources of financing are still poorly developed.