| Articolul precedent |
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| Ultima descărcare din IBN: 2024-02-09 15:17 |
 SM ISO690:2012EJOV, Alexandr. Brandingul naţional: aspecte teoretice şi practice. In: Teoria şi practica administrării publice, 20 mai 2016, Chișinău. Chisinau, Moldova: S.C. „Garamont-Studio” S.R.L., 2016, pp. 177-180. ISBN 978-9975-3019-6-1. |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Teoria şi practica administrării publice 2016 | ||||||
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Conferința "Teoria şi practica administrării publice" Chișinău, Moldova, 20 mai 2016 | ||||||
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| Pag. 177-180 | ||||||
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In the article are considered theoretical and practical aspects of national branding. Successful state brand can not only improve the country’s international image, but also to raise the level of political influence in the world, to increase the volume of exports of goods and services, enhance the overall competitiveness of the country, to stimulate a sense of national identity. |
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