The double importance (educational and practical) of Emotional Intelligence, a highly successful concept of the last decades, requires, through selfknowledge and selfcontrol, an awarness of “feelings” and a continuous improvement of the IE level (emotional competence) in the relationships with ourselves and others. In leadership, emotional responsibility, through resonant, empathic leaders, induces a positive climate which enhances performance. Since the value of the basic indicators of IE has alarmingly decreased in children, the causes being economic and technological, the examination of the NEW-media pathology (as an “electronic elixir”) within the mediatic society becomes an urgent requirement of maximum responsibility, which calls for an effective media pedagogy by activating the critical filtre.