This article tends to highlight the religious field in the Republic of Moldova during the period of Covid-19 in terms of marketing and its characteristics. It explains and details the concepts of religion, faith, tourism and the connection between religious tourism and marketing. It can be seen how the field of marketing can influence religion, but not to a very large extent, because it deviates from its essence. It also explains the essence of religion in the life of the population of the Republic of Moldova and how it manifests itself among Christians. It is important to make a revelation about the Orthodox religion, because it predominates most in our country and is chosen and preserved by most Moldovans. The differences between the two opposite domains as religious and marketing were highlighted, but also their similarities. The article focuses on the retrospective and the situation created by the pandemic period for religious tourism and marketing and how it influenced the activity of these spheres.