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Articolul urmator |
711 2 |
Ultima descărcare din IBN: 2016-04-12 09:19 |
Căutarea după subiecte similare conform CZU |
339.138:659.123 (1) |
Probleme generale ale comerțului. Piața (811) |
Publicitate. Reclamă (175) |
SM ISO690:2012 ŞTIRBU, Natalia. Cлоган двигатель торговли? In: Intellectus, 2004, nr. 2, pp. 44-46. ISSN 1810-7079. |
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Intellectus | ||||||
Numărul 2 / 2004 / ISSN 1810-7079 /ISSNe 1810-7087 | ||||||
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CZU: 339.138:659.123 | ||||||
Pag. 44-46 | ||||||
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Rezumat | ||||||
E veryone saw the picture “Hero at the crossroads”. It is sorry for the Hero. He suffers
with a problem of the choice and risks to lose not only the horse but his proper head.
Anyone had not yet draw the picture “The customer choosing the slogan”. But it is sorry
for the customer too: if he looses his way, he shall loose his money. This article urges to
assist to the customer to choose a slogan that is a required attribute for promotion of his
proper business. |
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