Conţinutul numărului revistei |
Articolul precedent |
Articolul urmator |
1067 42 |
Ultima descărcare din IBN: 2024-03-31 08:02 |
Căutarea după subiecte similare conform CZU |
339.138:659.126(478) (2) |
Probleme generale ale comerțului. Piața (811) |
Publicitate. Reclamă (175) |
SM ISO690:2012 ŞCERBANIUC, Sergiu. Valoarea comercială, socială şi culturală a brandului de ţară (Studiu de caz)
. In: Intellectus, 2006, nr. 1, pp. 27-30. ISSN 1810-7079. |
EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
Intellectus | ||||||
Numărul 1 / 2006 / ISSN 1810-7079 /ISSNe 1810-7087 | ||||||
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CZU: 339.138:659.126(478) | ||||||
Pag. 27-30 | ||||||
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Rezumat | ||||||
We talk about national brand when we find reason to describe a country with her commercial,
social, and cultural values to make all known for foreigners her regions, places
and products. National brand it is a prove of ambition, investment and special development,
a way of advertising on the markets of other countries. National brand can make justice on
the geographical and economic world map, can give the chance of proportional development
and the write for be consider attractive country with an world recognition. |
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