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| Articolul precedent |
| Articolul urmator |
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 795 3 |
| Ultima descărcare din IBN: 2022-11-28 12:05 |
| Căutarea după subiecte similare conform CZU |
| 347.772(478) (17) |
| Drept comercial. Dreptul societăţilor comerciale (1290) |
 SM ISO690:2012PANASENCO, Oxana. Разработка товарного знака. Теоретические и практические аспекты. In: Intellectus, 2007, nr. 1, pp. 21-25. ISSN 1810-7079. |
| EXPORT metadate: Google Scholar Crossref CERIF DataCite Dublin Core |
| Intellectus | ||||||
| Numărul 1 / 2007 / ISSN 1810-7079 /ISSNe 1810-7087 | ||||||
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| CZU: 347.772(478) | ||||||
| Pag. 21-25 | ||||||
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The technology of elaboration of the trademark was never a light matter. It bears a character of a
full multistage projection which begins with the functional analysis, positioning in the market, examination
of the analogues and prototypes, creation of the verbal forms, search of the associative and
image-bearing solutions and at last, it is accomplished with the careful graphical drawing. That is to
say, first of all, there shall be determined the main marketing trademark characteristics. |
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