Introduction. Following quantitative tools we will process statistically all the gathered information in order to extract some conclusions about the online political campaigns with focus on Romania and other eastern European countries. Thus, we will discover the effectiveness of online political propaganda, some of the major mistakes committed by political parties in an attempt to promote their ideas, but also the chapters to which they excel.  By the use of qualitative research methods, we can identify Romanian and European literature specific theories and explanations about online political propaganda in the European Union, by a critical spirit, we can correlate these with the realities identified in Romania. Although this research relates generally to the Romanian online political actions, comparative methods will target similar practices in other democracies. We will analyse particularities of the Romanian online political propaganda and we will elaborate previsions on the evolution of the Romanian politics in this domain. The case study, on the election of the Romanian representatives in the European Parliament 2014, notes the online campaign strategies, and analyses their impact. Research Objectives. Identifying the similarities or differences between the Romanian online political propaganda and European political propaganda in the 2014 European Parliament elections. Analysing the extent to which the political parties in Romania use the online propaganda to promote the image and the political message of the political party. Obtaining a preview on the online political campaigns from the Eastern European countries. Research Hypotheses. We can see the relationship between the political actor, media and the public / electorate, by identifies the possibilities that the online offers. The political parties in Romania do not fully exploit the potential of their image and the political message of the party in the online.   The political parties and configuration changed in Romania but the political party supporters in the online is, in percentage, equal to the electoral situation in the 2009 European parliament elections. The politicians from the eastern European countries are developing in the online, making good strategies for their marketing, but there is still a difficulty in implementing the strategies and being effective in the online political campaigns.  Research. We observed how the users are acting online, and how does the political marketing usually reach them. By analysing the 2014 European Parliament campaign from Romania, we can see that the new online technologies were used by politics hoping to mobilize supporters to vote and participate in politics in order to promote the image of the party. Candidates have risked their propaganda tools easy, talking about their visions and political ideals, pushing their supporters to act in support of the same propaganda without putting in dialogue plans or ideas. We note that in the European Parliament campaigning from Romania, the majority opposed the optimistic vision that new online technologies will democratize societies and will involve more the user, turning him into a responsible citizen. The campaign was troublesome in terms of communication. We have not seen serious debates on European issues, and because of the lack of jurisdiction, that most candidates have not mastered well European issues. And the online, i.e. Sites, Twitter, Blogs, were inefficiently used by the politicians.  Our conclusions are reflecting aspects on the idea of pluralism and freedom of expression in the online, which are visible and ensure democratic representation of interests for the eastern European  societies by analysing the power given to the user in online campaigning. We also will develop a view on the upcoming electoral campaigns, in the autumn of 2014, from Romania - presidential and from Moldova – legislative.