The definition of national communication policy for development is now on the
agenda of a number of countries and is one of the important subjects of policy debate
on date. The issues relate to how such policies can best reflect the development
priorities, and what sort of national communication system encourages people’s
participation, as well as the sharing of knowledge and skills at all levels, and the
coordination of efforts among all partners involved in the development process.
This paper examines the concept of the national communication policy for development
and how national development can be improved through the effective
application of the national communication policy.
For any nation to attain a desirable level of development there must be effective
use of communication which has been severally identified as a major tool of
mobilization. Any reasonable growth and desirable development may be an elusive
fantasy without a good communication policy in place.
The development of a national communication policy can be seen as a mechanism
for ensuring widespread public education and informed public participation
in decision making on the future directions of development, particularly in countries
like Republic of Moldova, where development problems are more pressing
than in other regions.
The study reveals that the communication policy in the country if properly
implemented is indeed suitable for empowering the growth and development of the
state and recommends that the formulation of a viable development communication
policy has become imperative.