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Articolul urmator |
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Ultima descărcare din IBN: 2024-02-12 03:02 |
SM ISO690:2012 SOLOMON, Constantin. Marketingul politic în Republica Moldova: aspecte teoretico-practice. In: Teoria şi practica administrării publice, 20 mai 2013, Chișinău. Chișinău, Republica Moldova: Academia de Administrare Publică, 2013, pp. 98-101. ISBN 978-9975-4241-5-8. |
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Teoria şi practica administrării publice 2013 | |||||
Conferința "Teoria şi practica administrării publice" Chișinău, Moldova, 20 mai 2013 | |||||
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Pag. 98-101 | |||||
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The article exposed some definitions of political marketing. It examines the theoretical and practical aspects of political management in Moldova. Political marketing in Moldova is directly related to the interaction between the two units one of these candidate seeking an answer from the other unit, the voter. It emphasizes that mean political marketing techniques used to obtain the support of social groups during election campaigns. |
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