Studies on the various aspects of the organizational culture of the university are widely spread as organizational culture serves as a basis for developing managerial activity in higher education institutions because: a) ensures the integrity of the organizational structure of the university; b) is a condition and a mechanism for introducing innovations in the activities of organizations. In the study, there were questioned academics from universities with different status - state / private, who train specialists in the fields of social sciences and education. Through the OCAI questionnaire, six basic dimensions of organizational culture was measured: 1) the basic characteristics of the organization, 2) the leadership style, 3) the general principles of leadership, 4) the values and ideas that strengthen the organization, 5) strategic goals and objectives, 6) academic excellence criteria, geared towards those universities. Identified types of existing organizational culture and preferred organizational culture at universities. The "Organizational Culture Level" test reveals the following characteristics: attitude towards work; communications; management, motivation and morality. The results of the tests indicate a positive dynamics of the organizational culture of the university. The study concluded that measuring and analyzing the organizational culture of the university can lead to valuable results on the performance of the institution.