The research object of this article is to examine the historical impact of urban planning issues in public policy in the area of beautification of human settlements. The article describes historical examples of requirements for the construction of cities and their territories, and other public facilities in the settlements. It is determined that the formation of public policy in the field of urban development, where great importance is assigned to the area of improvement of human settlements. Also, the range of socio-economic, health and hygiene, engineering and architectural issues covering urrent improvement of settlements and the principles of policy development in the area of beautification of settlements have been determined. The paper takes into consideration the application of the Landscape Convention, which is recommended in the formation of public policy in the area of improvement of settlements, and which subsequently has become a global gain value.