As we know, we confront with a pandemic crisis nowadays, which it led to more social and behavior changes. The communication suffers also some modifications by human order, and at technological level. In this text I will approach the communication from cultural and online point of view, this is to emphasize the impact of technology on interpersonal dialogue. In very short time, it was imposed a new communication: efficiency and cold. Work from home (WFH) became a new reality, a new approach to each other, but only through the power of screen. The screen, this friend of contemporary people, it gathers us at various online events, it invites us at virtual discussions and even at work. However, the virtual communication forms a distance between persons, and the hug, which normally, it heals the sadness and fear, it becomes a memory or a longing.